Luogo Sacro

Album visual identity
CLIENT

Activate Music Italia

ROLE

Art Director
Graphic Designer

OBJECT

Visual Identity
Social Media

THE PROJECT

Luogo Sacro is the first album recorded by Timoteo Pepe (with Activate Music), a CCM artist active in Italy.

As Art Director I was responsible for designing the entire graphic part and visual identity of the album, starting from the concept, the cover for Spotify, the printing, colors, palette and fonts and graphics for social media.

The concept aims to lead the viewer into the story of Moses’ call which is then taken up within the album. That episode starts with the character closing his eyes and this is rendered visually by the pixel covering the artist’s silhouette.

At this, Moses hid his face, because he was afraid to look at God.